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and in 2003 with Seth Kahan, Alicia Korten, Rob Creekmore, Madelyn Blair & Steve Denning |
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[
Introduction ] [
Jumpstart Storytelling ] [
Values ] [
Putting Story to Work ] [
Future
Stories ] [
Springboard
Stories ]
[ Seth Kahan ] [ Alicia Korten ] [ Rob Creekmore ] [ Madelyn Blair ] [ Steve Denning ] [ Paul Costello ] [ Chronology of Storytelling ] [ Golden Fleece Group ] [ Dave's Story ] [ Preparing the story ] |
| Storytelling:
Passport to Success in the 21st Century
Why is there a resurgence of interest among today's business and organizational leaders in the ancient art of storytelling at a time when electronic communications might seem to make it obsolete? Human beings have been communicating with each other through storytelling since we lived in caves and sat around campfires exchanging tales. What is new today about the art of telling stories is the purposeful use of narrative to achieve a practical outcome with an individual, a community, or an organization. Four of the world's leading thinkers on knowledge management explore how storytelling will become the key ingredient to managing communications, education, training, and innovation in the 21st century. Introduction: Storytelling
and the Knowledge Economy |
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The Organizational
Perspective Why has knowledge become the key driver of the 21st century economy? How did this happen? What do organizations know? Can knowledge be managed? What role does storytelling play in the creation and sharing of knowledge? Larry Prusak, executive director of IBM's Institute of Knowledge Management, author of Working Knowledge and In Good Company, is widely credited with having invented knowledge management. |
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The Scientist's
Perspective on Knowledge and Storytelling The implications on storytelling when incorporating technology into the process. How the world has changed from Descartes' proposition, "I think, therefore I am," to the current "We participate, therefore we are." John Seely Brown, Chief Scientist of Xerox and Chief Innovation Officer of 12 Entrepreneuring--a new entrepreneurial operating company in San Francisco, and is the co-author of The Social Life of Information. |
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The Storyteller
as Agent for Change Springboard stories that enable individuals to make a leap in understanding how an organization, a community, or a complex system can change. How and why storytelling works, what sort of stories work, and what is involved in being a storyteller. Seminar coordinator Steve Denning, former program director, Knowledge Management, at the World Bank, author of The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations. |
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The Filmmaker
as Storyteller How filmmaking uses personal storytelling to communicate complex information. Why a good story makes us laugh, listen, participate, learn, and remember. How storytelling in a video is different from oral or printed storytelling. Katalina Groh, filmmaker and head of Groh Productions. |
Read the transcripts
of the 2003 Smithsonian Associates symposium in Washington DC
.
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The
Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations
by Steve Denning (October 2000) Butterworth-Heinemann, Boston, USA Paperback - 192 pages. ISBN: 0750673559 |
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advance chapters of : |
The
Squirrel: The Seven Highest Value Forms of Organizational Storytelling
by Steve Denning (work in progress) |
| Other
books and videos on storytelling
*** What's the Big Idea? Creating and Capitalizing on the Best New Management Thinking by Tom Davenport and Larry Prusak April 2003, Harvard Business School Press *** The Social Life of Information, by John Seely Brown, Paul Duguid (February 2000) Harvard Business School Press *** The Art of Possibility, a video with Ben and Ros Zander : Groh Publications (February 2001) |
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